How Millennial Threadz Went from a MT-1501 Embroidery Machine to a Four-Head CHT2-1504
Date：2023-02-24 Browse：1923
https://www.youtube.com/watch?v=dbfeeXF-JXA
Noe Preciado has grown his Los Angeles-based business Millennial Threadz with the help of Ricoma’s single-head and four-head commercial embroidery machines. After noticing a high demand for custom hats and gear, he scaled his machinery from a white toner transfer printer to a four-head commercial embroidery machine. His business has grown so much that he plans on buying a 12-head commercial embroidery machine from Ricoma. Here, he tells us how he achieved success with custom apparel, and how Ricoma has influenced his journey.
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00:00 Meet Noe
00:51 Why the MT-1501
02:09 Getting the word out
03:19 Digitizing in-house
03:56 Scaling up with Ricoma
06:00 Advice and closing remarks
In this video we meet Noe Preciado, owner of Millennial Threadz in Los Angeles, CA. Noe explains how he got a modest start in custom apparel with white toner transfer printing, before deciding to upgrade to more advanced embroidery projects. He explains why he chose Ricoma’s MT-1501 as his first embroidery machine, and how it helped him to impress his friends and clients with intricate embroidered hats and other gear.
He then explains why he decided to upgrade to Ricoma’s four-head commercial machine, and how it helped him to expand his business even further. He also discusses how he evolved from word-of-mouth marketing to developing a web and social media presence to gain new clients.
Noe goes on to talk about the benefits of doing his own digitizing in-house with Ricoma’s industry-leading Chroma software. He also discusses plans to upgrade his machine to a 12-head to take on the additional business he’s gained over time, and offers his advice for new embroiderers just starting out on their journeys.
